Partner with NES Cornhole Lounge: Sponsorship & Advertising Opportunities
- Catina Downey
- May 15
- 4 min read
Venue Overview: NES Cornhole Lounge
NES Cornhole Lounge is an entertainment facility located at the Williamsburg Premium Outlets. Address: 5699 Richmond Rd Ste 12, Williamsburg, VA 23188. The venue provides a space for competitive cornhole, social gatherings, and corporate events.
The lounge is veteran-owned, woman-owned, and locally operated. It serves the Greater Williamsburg community. The facility features professional-grade cornhole lanes, a dedicated JuiceBar for health and wellness, and a retail section for game gear.
Current occupancy and foot traffic are driven by the surrounding Premium Outlets. The venue hosts weekly leagues, regional tournaments, and community events.

Sponsorship Level 1: The Lounge Fan
Price: $500 per year
This entry-level sponsorship provides year-round brand visibility to local residents and tourists visiting the Williamsburg area.
Perks and Benefits:
Sponsor Wall: Inclusion of business logo on the physical Sponsor Wall located near the main entrance.
Monthly Social Media Shout-outs: One dedicated post or mention per month across all active social media platforms.
Front Desk Placement: Business brochures or business cards displayed at the high-traffic front desk area.
Website Logo Placement: Inclusion of logo on the official NES Cornhole Lounge website.
Sponsorship Level 2: The Anniversary Partner
Price: $1,500
This level focuses on high-impact branding during the peak summer season and the annual venue celebration.
Perks and Benefits:
Custom Anniversary Board: Branding on a set of custom cornhole boards used for the Anniversary Raffle in June.
Lounge Banner: A dedicated large-format banner displayed in the lounge throughout the month of June.
VIP Table: One VIP table for four guests at the Anniversary Event, including premium seating and amenities.
Event Marketing: Inclusion of business logo on all event-specific promotional materials, digital and physical.
Tier Integration: Includes all Level 1 benefits (Sponsor Wall, social media, website, and brochures).

Sponsorship Level 3: The Premier Title Sponsor
Price: $5,000 per year
The Premier Title Sponsor is the highest tier of partnership, offering daily brand integration and event-hosting opportunities.
Perks and Benefits:
Branded Board Sets: Two sets of custom-branded cornhole boards featuring the sponsor logo. These boards are used daily by general guests and league players.
Entrance Signage: Primary logo placement on permanent entrance signage. This is the first branding seen by guests entering the facility.
Official Partner Title: Right to use the title "Official Partner of NES Cornhole Lounge" in business marketing.
Quarterly Sponsored Nights: One 2-hour event per quarter. The room fee is waived for the sponsor to host employees, clients, or a public networking event.
Tier Integration: Includes all Level 2 and Level 1 benefits.
Health, Wellness, and the American Legion
NES Cornhole Lounge prioritizes community health. Sponsorship funds support the maintenance of a clean, indoor environment suitable for physical activity. Cornhole is a low-impact sport that promotes hand-eye coordination and social interaction.
NES Cornhole serves as a hub for participants in the American Legion USA250 challenge. This initiative focuses on health and wellness as part of the nation's 250th-anniversary preparations. Partners are associated with these positive lifestyle choices and community fitness goals.

Community Engagement: American Legion USA250
NES Cornhole Lounge is an active participant in the American Legion USA250 challenge. This program encourages community involvement and honors American history through sport and gathering.
Sponsors align their brands with these values:
Support for veterans and first responders.
Promotion of local economic growth in Williamsburg.
Engagement with national commemorative events.
Participation in the USA250 challenge integrates the lounge with regional patriotic and service-oriented organizations. Sponsors benefit from this association through increased trust and local reputation.
Event Calendar and Exposure
The venue hosts a consistent schedule of events that provide continuous exposure for advertisers.
Friday Night Toss: Weekly tournaments attracting competitive players from across Virginia. Information is available on the event page.
Corporate Team Building: Local businesses utilize the space for private functions, exposing sponsor branding to corporate decision-makers.
ACL Tournaments: American Cornhole League sanctioned events bring in regional participants and spectators.
Specialty Events: Social nights such as "A Bailamos" Salsa and Bachata socials diversify the demographic reached by on-site signage.

Digital Presence and Social Reach
Advertising at NES Cornhole Lounge extends beyond the physical walls. The digital footprint includes:
Email Marketing: Inclusion in monthly newsletters sent to a growing database of local enthusiasts.
Website Traffic: Consistent visitors looking for indoor cornhole boards and event registrations.
Social Media: High engagement rates on platforms featuring video content of tournament highlights and winner announcements.
Partnership Demographics
The audience at NES Cornhole Lounge consists of several key segments:
Local Families: Residents of Williamsburg, James City County, and York County seeking indoor entertainment.
Competitive Athletes: Serious cornhole players who travel for league play and tournaments.
Tourists: Visitors to the Williamsburg Premium Outlets looking for recreational breaks.
Corporate Professionals: Employees and managers participating in team-building activities.
Customization and Specialized Ads
NES Cornhole Lounge offers flexibility for partners with specific marketing needs.
Apparel Branding: Potential for logo placement on NES Cornhole T-shirts or league uniforms.
Product Displays: Opportunities to showcase physical products within the lounge retail or lounge areas.
Digital Board Ads: High-definition monitors throughout the venue display rotating advertisements between game scores and announcements.
Technical Specifications for Sponsors
To ensure high-quality brand representation, sponsors must provide assets according to the following guidelines:
Vector Logos: High-resolution .AI, .EPS, or .SVG files for large-format printing (banners and boards).
Web Assets: .PNG or .JPG files with transparent backgrounds for website and social media use.
Brochures: Standard 3.75" x 8.5" tri-fold or 4" x 6" postcards for front desk display.
Banners: Specifications for Level 2 partners will be provided upon agreement.
Contact Information
Local businesses interested in securing a sponsorship level should contact NES Cornhole Lounge management.
Location: NES Cornhole Lounge Williamsburg Premium Outlets 5699 Richmond Rd Ste 12 Williamsburg, VA 23188
Online: Visit the official website for contact forms and additional venue information.
Sponsorships are allocated on a first-come, first-served basis. Level 3 Title Sponsorship is limited to ensure maximum exclusivity and brand impact. All partnerships are renewable annually.
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